HUGO for HUGO BOSS
‘What Drives You?’


Still and moving screen and employee newsletter graphics.

The internal launch event for the HUGO x SLAWN collection at HUGO BOSS, creating digital assets for on-screen displays across both still and moving formats. Supporting the event set-up and coordination, alongside an employee activation surrounding ‘What Drives You?’, exploring individual motivations and personal drivers within the workplace.








ART DIRECTION
GRAPHIC DESIGN